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MOLOCO


SERVICES

Website Design

MOLOCO is a Brooklyn-based swimwear brand for breastfeeding mamas. Founded by Mika Oakes, MOLOCO swimsuits bring luxury and style to motherhood. Our team reskined MOLOCO’s website, bringing in elements to capture the brand’s essence of modern, edgy, and feminine.

We’re so proud and honored to have been a part of the journey from conception to launch — MOLOCO is one of our UME Connect sisters, having been part of our first cohort of Connect Workshops for female entrepreneurs.

 

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INTENTION

A seamless experience for new moms.

MOLOCO says to new moms — there is a place for you here, you can still go to beach, have fun, look chic, and it doesn’t have to be a big deal. Our aim was to create a seamless and relatable brand experience for new mamas online, taking brand elements that already existed in MOLOCO’s packaging and building upon those to develop the look and feel of the brand’s website.


 
 

OUR APPROACH

A lightweight design process.

Understanding the brand as a startup, we took a creative approach — using our elements collage as our foundation, our team was able to move quickly into design and development. The brand’s online expression stays true to the intention of MOLOCO’s swimsuits — supporting moms to do their mama thing with ease and in style.

 
 
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