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Strategy + Design

Brand solutions designed for Her

 
 
 

WE DESIGN CONNECTIONS

We work with leaders committed to amplifying the feminine perspective.

 
 

 We design brand solutions that elevate female business leaders and female-focused companies - the creators, the innovators, and the game changers - in order to power equality.

Design is a creative problem solving practice that influences how we see the world and participate in it. It’s how we find solutions to complex problems for positive change. We practice every day to design a more connected existence.

 
 
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SELECTED CASE STUDIES

A few projects we've been privileged to be a part of.

 

The Little Bridge

Brand identity and wayfinding for a primary school that cultivates creative, compassionate leaders.

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Triveni

Brand Positioning and website design to represent the nexus for individual and collective self-actualization.

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Weleda

Package design and a print/digital campaign for two new, all-natural skin care collections for women.

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Garni

Proof-of-concept to next-level branding for an inclusive tights company that’s all about ease and freedom.

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Jarvis Jay Masters

Website design for nonprofit Free Jarvis to raise awareness for Jarvis Jay Masters, an innocent man on death row.

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Moloco

Website design, from concept to launch, for a Brooklyn-based swimwear brand for breastfeeding mamas.

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Pamela Munson

Brand strategy and photo art direction for an elegant and nostalgic New York fashion brand.

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Chante

Website creation acting as a platform for civics champion Chante Harris' writing, speaking engagements, and civic work.

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Our Services
 

DISCOVERY STAGE

I/D Lab

Immersion/Discovery Lab:
You’re ready to imagine the possibilities and see the potential of your idea. Time to bring it to life in a strategic deep dive designed for you.

  • Innovation Ideation  

  • Product/Service/Program Development

  • Growth Planning

  • Company Culture & Sustainability Practices

  • Brand Strategy
    (Vision, Mission, Positioning, Values, Look/Tone/Feel, Voice)

EARLY-MID STAGE

Brand Audit

You’re ready to grow your business.
Know where to start.

  • Holistic Brand & Marketing Audit

  • Inefficiency and Opportunity I.D.

  • Optimal Growth Roadmap

  • On-going Brand and Leadership Advisory

ANY STAGE

Brand Development

You recognize that great design is essential to a thriving business.

  • Brand Strategy

  • Brand Identity Design

  • Package Design

  • Website Design

  • Social Media Strategy

 
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Our Capabilities
 

BRAND DISCOVERY

This is the starting point for every client. Our experiential workshop digs deep into your brand, uncovering its
purpose and ultimate impact.


BRAND STRATEGY

This is the articulation of your unique brand purpose and value.
A clear strategic foundation ensures compelling creative that elevates your overall brand experience.


BRAND IDENTITY

Based on your brand strategy, we design an ownable, cohesive visual identity that is an expression of your brand spirit and grows with you over time.


BRAND EXPERIENCE

From package design to environmental graphics to in-store design, we translate your brand into physical experiences that resonate.


DIGITAL DESIGN

From websites to e-commerce to mobile apps, we design digital experiences that places equal value on the user-experience and the brand connection.

SOCIAL MEDIA STRATEGY

When done authentically, social media creates a real connection with your community. We develop thoughtful social strategies that are true and honest to your brand.

 
 


OUR COMMUNITY

Some of the companies we’ve had the privilege to work with:
 

 

PAMELA MUNSON

SAMAYA

TRIVENI

THE LITTLE BRIDGE

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GARNI

FLORIDA'S NATURAL

FOOD NETWORK

WELEDA

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MOLOCO

SMASHBOX

CNN NEWSOURCE

LAFCO